Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Read More »How to Answer “Are We in a Recession?” to Your Marketing Team [2022 Expert Insights]
As we embark on the new year, marketing managers and project leads will determine their strategy for the first quarter based on the big question, “Are we in a recession?”.
Read More »A Guide to the Imperfect Art
Virality. Many brands want to go viral, but it’s more of a mystery to create viral content in a digital age where the most unpredictable content can reach millions of views overnight. There is no secret recipe for the perfect viral video, and yet there are videos that receive millions …
Read More »11 Twitter Alternatives Marketers Can Consider [Data + Expert Insights]
Twitter has been going through many changes over the last few months, prompting some brands and marketers to wonder if they would consider leveraging other platforms. Here are some alternatives if you want a backup in case Twitter changes too much or is no longer the place for your brand. …
Read More »What Marketing Leaders Think About Quiet Quitting [Executive Leadership Data]
Back in September, we covered quiet quitting: Specifically, what it is, how the term got popular, and ways to address it.
Read More »PR and Influencer Marketing Trends for 2023
In anticipation for what 2023 will bring, AMP has already moved into building next year’s communication and influencer strategies for our clients. Anticipating trends in the market is the key to pleasing our clients and appealing to their audiences and, most importantly, helping marketers position their brands as leaders within …
Read More »A Case For Brand Inauthenticity
Taking a closer look at marketing’s favorite buzzword
Read More »10+ Ways to Increase Your Productivity At Work & At Home
When you’re trying to meet personal and/or professional goals, one of the first things you evaluate is your productivity.
Read More »What It Is and How To Build It for Your Business
A company’s reputation matters more than ever during a job seeker’s search, as 86% of workers would not apply for, or continue to work for, a company with a bad reputation with former employees or the general public. Ultimately, you spend plenty of time creating a compelling brand story surrounding …
Read More »16 Tips and Tricks from HubSpot Insiders
If you work 40 hours a week, 52 weeks a year, that’s over 2,000 hours a year spent with the same coworkers (give or take a vacation or two, of course). Therefore, if it isn’t already your top priority, being a great coworker definitely should be.
Read More »The Marketing Power of $17 Smoothies
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Read More »Equinox Champions the Anti-Resolution
Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Read More »[COMING SOON] The State of Social Media in 2023
It’s almost here… Thanks for your interest in our upcoming Social Media Trends report and its corresponding pillar, “The State of Social Media in 2023: How You Can Build Communities, Drive Sales, and Go Viral, According to 1,000+ Social Media Managers “.
Read More »3 Tips to Help You Manage Your Small Business Finances Effectively
Running a small business can be a daunting task. Between managing employees, providing goods and services, and marketing, it can feel like there are too many plates to spin. One of the most important, and often overlooked, aspects of running a small business is managing your finances. With proper financial …
Read More »7 New Features in Google Analytics 4 to Keep an Eye on in 2023
Google Analytics 4 may not be everyone’s favourite platform, but there are a number of new features in GA4 worth keeping an eye on in 2023 that may just change your mind. Due to a wide range of functionality problems, the launch of Google Analytics 4 was a bit of …
Read More »How to Write an Effective Communications Plan [+ Template]
Remember the “Tide Pod Challenge?” That horrendous time at the beginning of 2018 when adolescents filmed themselves ingesting laundry detergent?
Read More »The Ultimate Guide to Content Distribution
Year after year, hundreds of marketers report increased efforts and spending on content marketing — or the intention to do so.
Read More »Why is SEO Important for E-commerce?
Have you recently started your own e-commerce website? You were probably drawn into this business move since you can operate your new venture from anywhere, as well as enjoy lower setup costs. Indeed, almost anybody has the freedom to start in e-commerce, and it can prove to be very profitable. …
Read More »Advice and Resources for AAPI Business Owners, From AAPI Business Owners
Welcome toBreaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own …
Read More »What to Look for When Hiring Creators, According to HubSpot Experts
The creator economy is seeing a huge boom, and many marketers are looking for ways to use it in their campaigns. The most common way marketers leverage this new economy is by collaborating with creators to expand audience reach. But what should marketers look for when hiring creators?
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