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If you’ve been avoiding creating videos for landing pages and opt-in pages because you don’t like it, you think it’s expensive, hard, or takes forever. this cheat sheet is for you. After 15 years, I’m embracing video sales letters and sharing my short-cuts. Fellow video avoiders — help is on …

Are you struggling with what to post on Instagram? In this post, we’ll cover the best Instagram Story ideas to keep your audience engaged and entertained.

Having a good conversation with a candidate helps you understand who they are, their skill set, and what they’d bring to your team.

Would you like to use SEO services but you are scared of what the cost is going to be? This is a common fear for a lot of business owners. This is particularly true right now when everyone is trying to reduce their expenses and be careful with their budgets. …

The holidays are always the most beautiful time of the year, with festive gift-giving likely to surge with retailers turning to Google time and time again to boost sales. Indeed, the festive season, whether it be Black Friday, Christmas, or Boxing Day, is one of the most wonderful and fruitful …

We’ve all landed on websites that are horrendous to use. Maybe you’re overloaded by popups, or the content keeps shifting around because the site’s trying to load more ads, or it just continually crashes and tries to reload. It’s annoying, but it’s generally accepted as just part of the internet …

Google has made it very clear to us SEOs that content is king. This has been their stance for many years, however, there are still businesses out there struggling to implement a content strategy that is valuable to a user. It is clear that outside of the SEO industry itself, …

These days, it feels like everyone is on social media. But make no mistake, not everyone is on every channel.

Within the past two years, emerging technologies like NFTs and the metaverse have gotten a lot of hype. But how exactly are brands leveraging it? We’ll cover that and more in this article.

According to our 2022 Marketing Trends Survey report, 34% of marketers plan to stop leveraging podcasts or other audio content in 2022.

Consumers want brands to make a difference.

At present, there’s a body of evidence that suggests that more and more people are becoming even more addicted to their phones. So, for marketers, there’s no denying that this obsession ultimately translates into an unmissable opportunity, even more so as we approach an, even more, mobile-friendly future. Our smartphones …

A 2022 study by Spotify found that 80% of Gen Z consumers enjoy audio content because it allows them to express their individuality and “explore different sides of their personalities.” Though Spotify didn’t clarify what it meant by audio content, such as podcasts or audio chats, it’s no secret that …

In today’s digital world, having a business website isn’t an option. It’s a must.

With social media moving at an incredible pace, it always feels like there’s something new around the corner.

Before the days of smartphones — if you can remember such a time — taking a great photo was a labor-intensive process. Now, it’s easy to master how to take good photos with your phone — no fancy cameras or desktop editing software required.

Whether you’re an entrepreneur looking for investors for your small business or the CEO of a large corporation, an executive summary can help you succeed and is a critical component for long-term growth.

Troubleshooting an HTTP 500 internal server error is like solving a mystery.

Are you confused — even intimidated — by Google Analytics? Good news: you’re not alone. GA is notoriously complicated, and with the latest release — GA4 — things are just about clear as mud.

These days, growing brand loyalty and a strong bottom line are both signs your website or app’s user experience (UX) is working. But how is this achieved? As the name suggests, the user’s experience – i.e. putting humans at the center – is the focus. Designing enjoyable, effortless digital experiences …