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What is Referral Marketing & How Does it Work?

Referral marketing is the fastest way to grow your business and get more people talking about your brand. Using a great referral program helps to build brand awareness and is the most trustworthy way by marketing your business to customers with shared interests and common goals. Referral marketing accelerates word-of-mouth …

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Which Is Best for Your B2B Start-Up?

The B2B industry is currently valued at $6.7 trillion, and that’s only in the US. Globally, the B2B e-commerce market is expected to reach $18 billion by 2027. This growth means more opportunities for B2B start-ups, but it also means more competition. So how can they position themselves for success? …

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How to Perform an SEO Audit in 6 Steps

If I’m to enumerate things that can’t be neglected in SEO, auditing will not be low on the list. Why? Because it’s an SEO audit that helps you identify if nothing stops your site from ranking high.  In a nutshell, I would describe an SEO audit as the process of …

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How to Make Sure Your Influencers Are Influencing

Influencers have become the go-to method for brands to connect with consumers. Whether this is for a physical product or service, or an app, an effective influencer strategy can be highly rewarding. The global size of the influencer market has been estimated at around $13bn, and whether this is famous …

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Top CRM Software & Tools for Construction Companies

CRM for construction means much more than keeping track of customers and personalizing the sales experience. Evaluating the value to their customers is another way how CRM can help construction businesses. The competitive nature of the construction industry brings the need to stand out among competitors. Moreover, especially after the …

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