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Even the most change-resistant marketers today must admit that the world has gone digital. You, your employees, your company, and your customers set aside analog marketing assets more and more every day with your optimized digital assets pushing outward from their already prominent front and center position. Your website, app, …

Considering a redesign of your website? When you hire an Agency to deliver a new website there’s a long list of items they need to work on to ensure the website migration is successful. And hopefully you’ll have nothing to worry about. It will all be done perfectly!!! But….maybe you’ll …

Growing your small business requires drive, passion, attention to detail, and strategic planning, but it also requires the use of systems and platforms that can help you smooth the pipeline of information from you to your customers and clients. Communication is key, and one of the best forms of communication …

In 2010, there were over 2 billion internet users worldwide. In 2021, there were over 4.6 billion. 

In times of social distancing, how can we still connect with friends and play sports and games? We looked to Google Trends to find out which backyard games were more than just a COVID fad. We found that both cornhole and pickleball saw highs in search volume in the summer …

If you are a consultant team or an independent consultant looking for a CRM for consulting business, you are at the right address! We have taken a closer look at each of the CRM solutions to make your job easier. No doubt that almost every customer-focused businesses’ main concern is …

When was the last time you did an audit on your website analytics to make sure it’s set up correctly? We run a lot of audits for companies (SEO, website, competitive analysis, etc.) and we have found that issues with analytics are very common. Here are some of the typical …

Email marketing is vital in today’s age to ensure you are reaching all of your potential customers. Here we will take a look at three of the top options to see how they stand against one another. One of the nice features of this WordPress theme is that you have …

As your business grows and evolves, you’ll inevitably find yourself adding more applications to your tech stack. If those applications run on different platforms and can’t communicate effectively, you’re going to run into issues with data loss, duplication of efforts, and bottlenecks that slow your team down.

AMP Attends the Ad Club Women’s Leadership Forum  

Welcome to the 360i #SideHustle series, where we showcase the awesome side projects, hobbies, start-up businesses, and other ventures created by the entrepreneurial employees here at 360i. At 360i, many of us know Michael LaVallee as an Associate Strategist – but what many of us may not know is he …

Google Ads. We need them, we love them, but they can be challenging if you’re unsure of how to optimize them to maximize their impact. Google is the largest search engine out there. Billions of people log on every day and ask questions, seek out solutions to problems, and shop. …

Optimisation is one of my favorite words and it’s definitely not used enough in the digital marketing industry. We like the new shiny objects like ‘Clubhouse’ and we’re very quick to jump onto something new. But what about optimising what you already have? Optimisation is an ongoing process where you …

When you or your customer are researching a product or service, you simply can’t deny the power of testimonials, reviews, and recommendations. But what’s the difference between testimonials and reviews? For that matter, what’s the difference between reviews and recommendations or testimonials vs recommendations? Testimonials vs Reviews vs Recommendations The …

We’re all familiar with traditional brainstorming as a way to produce new ideas. You sit in a room with a whiteboard and work with whatever comes to mind. Maybe you play a few rounds of word association to strengthen your ideas, or pull up Google and use research to flesh …

We have all had different coping mechanisms since the pandemic began. Stuck inside, many of us realized how lifeless our living spaces were. Some of us opted to adopt a living, breathing, loveable dog (see Sean Adams’ article on the top quarantine pooches), but for many who were not ready …

Labor Day may have just happened, but the 2020 holiday shopping season is already here. COVID-19 has set off a chain reaction that will culminate in Q4, and for marketers, this means plans and best practices need to be re-re-reviewed. Why? Because of: Amazon’s decision to move Prime Day to …

As a landlord or property manager, one of the biggest challenges today is reducing your vacancy rates. However, this is a problem that you can resolve by professionally marketing your rental property online. Here are the top five online marketing tips you need to attract more tenants: Have a competitive …

When was the last time you checked for any website mistakes? Over the last few months we’ve done website audits for over 50 businesses and we saw a lot of common issues.  Here are 17 possible issues with your website you could solve pretty easily: 1. Doesn’t pass the 5 …

If you’re looking for an alternative to Constant Contact and MailChimp – check out this comprehensive review of the latest email marketing tool on the market. We’ll take a look at how it works, what features are available, and whether or not it’s worth switching over from your current service. …