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How to Tackle Top Factors Affecting Employee Retention

The Great Resignation has become a hot topic recently, driving more and more people to quit their jobs and reconsider their work and life values, seeking the perfect balance between them. Employee turnover statistics are intimidating. Knowing that 24 million American workers have left their jobs between April and September …

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4 Effective Ways to Address Quiet Quitting Trend

The quiet quitting trend has been a hot topic in the business world and media for some time. While the name is new the issue is old and well-known to business leaders- employee disengagement.   And this may be a reaction to the extremely stressful Covid era that introduced a changed …

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Is It Time to Hire a Resource Manager for Your Agency?

Have you ever wondered how much time your team actually spends on admin, rather than billable work? Or whether it’s possible to anticipate increased demands far enough in advance to get someone hired and on-boarded before there’s a bottleneck? If the answers to these questions seem inscrutable, it might be …

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Best AI Software for Small Business Marketing

As a DIY marketer, I’ve been a fan of artificial intelligence or AI software for years. It started with article spinning, then speech-to-text, and today, there are more AI software applications than you know what to do with. One of the best things about AI software is that it improves …

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10 Tips For How to Create Online Courses That Sell

If you’re a freelancer, consultant, or coach, you can create an income stream by teaching people what comes naturally to you. But creating an online course isn’t enough, you have to create online courses that sells. How do you do that? Well, I wanted to know what the most successful …

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A Look Into Men’s Mental Health

Here at Influence Digital, we work with several mental health-focused clients, which has given us a solid understanding of how to navigate the mental health landscape. Recently, we decided to look deeper, specifically into men’s mental health. As we know, men and women struggle with mental health illnesses differently; in …

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The Ultimate Guide on How to Start a Brand

Building a brand can seem like an endless process that requires extensive forethought and insights every step of the way. In the business world, branding is the backbone behind every new brand and successful company. Not only does branding directly influence how consumers will view your product or service, but …

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How Brands Can Leverage It

The creator economy has seen exceptional growth over the last few years and will only grow more in the future. So, what does that mean for brands, and how can marketers leverage this booming economy? To answer this question, I spoke to a couple of HubSpot’s marketing experts and researched …

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Is Your Analytics Ready for Upcoming Browser Changes?

With the introduction of Chrome’s new user-agent string structure, web analytics solutions need to be prepared for future updates.  Google is changing its user-agent string to provide a better browsing experience for users. The change will affect all browsers on Android devices.  The User-agent string is sent with every HTTP …

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